Up-to-Date Social Media Image Sizes for Every Platform in 2025

If you’ve ever felt frustrated by how often social media image sizes seem to change, you’re not alone. One day your cover photo fits perfectly, and the next, it’s cropped in all the wrong places. Many people have simply stopped trying to keep up.
Many of these platforms keep changing content specs and aspect ratios without any official guidelines to help users. It’s no wonder so many creators and brands have given up trying to keep track.
But here’s the truth – visuals aren’t just king on social media. They’re the kingdom. A well-sized image doesn’t just look better; it grabs attention, builds trust, and shows professionalism before a single word is read.
So, you just have to get it right. Fortunately, we’ve done the hard part for you – keeping track of every update, every pixel tweak, and every new format that rolled out this year.
In this guide, you’ll find the most up-to-date social media image sizes for every major platform in 2025. Whether you’re posting on Instagram, TikTok, LinkedIn, or anywhere in between, you’ll know exactly what dimensions to use to make your content stand out.
Table of Contents
- 1 But Why Bother So Much About Image Sizing
- 2 Social Media Image Sizes: A Quick Look
- 3 Facebook Image Sizes
- 4 Instagram Image Sizes
- 5 TikTok Image Sizes
- 6 X (Formerly Twitter) Image Sizes
- 7 LinkedIn Image Sizes
- 8 YouTube Image Sizes
- 9 Pinterest Image Sizes
- 10 Snapchat Image Sizes
- 11 Google My Business Image Sizes
- 12 Threads Image Sizes
- 13 Bluesky Image Sizes
- 14 Final Note
But Why Bother So Much About Image Sizing
Many brands and creators decided to ignore image sizing altogether because they felt it didn’t matter that much.
Well, getting your image sizes right isn’t just about neatness but about how your brand shows up online. Social media is visual by nature, and even the smartest caption can’t save a post that looks awkward or low-quality.
When your images fit perfectly, they instantly look more professional. Text isn’t cut off, faces aren’t cropped oddly, and your visuals load clearly across all devices. It tells your audience that you care about details – and that builds trust.
Incorrect sizes, on the other hand, can hurt engagement. A blurry banner or stretched thumbnail can make people scroll past without even realizing what you’re offering. And since most platforms compress or resize images automatically, uploading them at the right dimensions keeps them looking sharp and consistent.
Therefore, even if image size might look like a small thing, it plays a big role in how people perceive your brand. So before you hit “post,” make sure your visuals look their best – for every network, on every screen.
Social Media Image Sizes: A Quick Look
While we dive into full details of the size of image required for each platform later in this post, here is the basic requirement for the most common social media platform around today.
Basic Facebook image sizes
- Profile photo: 196 x 196 px
- Landscape: 1080 x 566 px
- Vertical: 1080 x 1359 px
- Square: 1080 x 1080 px
- Stories and Reels: 1080 x 1920 px
- Cover photo: 851 x 315 px
Basic Instagram image sizes
- Profile photo: 320 x 320 px
- Landscape: 1080 x 566 px
- Vertical: 1080 x 1350 px
- Square: 1080 x 1080
- Stories and Reels: 1080 x 1920
Basic TikTok image sizes
- Profile photo: 20 x 20 px
- Landscape (ad): 1920 x 1080 px
- Vertical: 1080 x 1920 px
- Square (ad): 640 x 640 px
- Stories: 1080 x 1920 px
Basic X (formerly Twitter) image sizes
- Profile photo: 400 x 400 px
- Landscape: 1280 x 720 px
- Vertical: 720 x 1280 px
- Square: 720 x 720 px
- Cover photo: 1500 x 500 px
Basic LinkedIn image sizes
- Profile photo: 400 x 400 px
- Landscape: 1200 x 627 px
- Vertical: 720 x 900 px
- Square: 1200 x 1200 px
- Cover photo: 1128 x 191 px
Facebook Image Sizes
Facebook presently has over 3 billion monthly active users. And that makes it one of the most powerful platforms for brands and creators. Whether you’re running a business page or a personal profile, using the right image dimensions makes your page look professional and helps your visuals display clearly across devices. Keep in mind that Facebook renders images differently on desktop and mobile. What looks perfect on your laptop might appear cropped on a phone. So, always size your visuals for where your audience is most active.
Facebook Profile Picture Sizes
Your profile picture is your visual signature – it’s that small circular image that appears next to your name, posts, and comments. It’s the first impression people get when they visit your page, so make it count.
- Recommended size: 196 × 196 pixels
- Minimum size: 180 × 60 pixels
- Displays:
- 176 × 176 pixels on desktop
- 196 × 196 pixels on smartphones
- 36 × 36 pixels on most feature phones
- File type: JPG or PNG
- Note: Profile pictures are cropped into a circle, so keep important details centered.
Facebook Business Page Profile Picture Sizes
If you manage a Facebook Business Page, your profile photo appears slightly differently. It’s aligned to the left side of your cover photo instead of overlapping it. The dimensions, however, are the same.
- Recommended size: 196 × 196 pixels
- Minimum size: 180 × 60 pixels
- Displays:
- 176 × 176 pixels on desktop
- 196 × 196 pixels on smartphones
- 36 × 36 pixels on most feature phones
- File type: JPG or PNG
- Note: The image is still cropped into a circle, so use simple, high-contrast visuals or your logo for the best results.
Facebook Cover Photo Sizes
Your cover photo is the large banner at the top of your page or profile – the visual equivalent of a handshake. It sets the tone for your brand, campaign, or personality.
- Recommended size: 851 × 315 pixels
- Displays:
- 820 × 312 pixels on desktop
- 640 × 360 pixels on smartphones
- Minimum size: 400 × 150 pixels
- Ideal file size: Under 100 KB for faster loading
- Pro Tip: Avoid placing important text or logos near the edges, as parts of the image may be cropped depending on the device.
Facebook Timeline and Post Image Sizes
Your timeline is where most engagement happens – likes, comments, and shares all start here. Getting your image dimensions right keeps your visuals sharp and prevents awkward cropping that can ruin an otherwise great post.
- Landscape image: 1080 × 566 pixels (aspect ratio 1.91:1)
- Vertical image: 1080 × 1359 pixels (aspect ratio 4:5)
- Square image: 1080 × 1080 pixels (aspect ratio 1:1)
- File type: JPG or PNG
- Pro Tip: Square or vertical images often perform better on mobile since they take up more screen space in the feed.
Facebook Stories Image Size
Stories are designed for vertical viewing and take up the full screen on mobile. A properly sized image ensures that nothing important gets cropped out.
- Recommended image size: 1080 × 1920 pixels
- Aspect ratio: 9:16
- Maximum file size: 30 MB
- Pro Tip: Keep your main text and key visuals centered so they stay visible when users tap through quickly.
Facebook Event Image Size
Events are a great way to attract attention and drive participation — whether it’s a live stream, sale, or in-person gathering. Your event cover photo is the first thing people see, so make sure it looks crisp and inviting.
- Recommended image size: 1920 × 1005 pixels
- Minimum display size: 400 × 150 pixels (Facebook may scale down automatically)
- File type: JPG or PNG
- Tip: Use bold visuals with minimal text so your message remains clear across all devices.
Facebook Ad Image Sizes
When running Facebook Ads, it’s important that you get the right image dimensions. This is not just about looks. It directly affects performance and placement quality.
Feed Ads
- Recommended size: 1440 × 1440 pixels (1:1) or 1440 × 1800 pixels (4:5)
- Minimum size: 600 × 600 pixels
- Maximum file size: 30 MB
Search Ads
- Recommended size: At least 1080 × 1080 pixels
- Aspect ratio: 1.91:1 to 1:1
- Maximum file size: 30 MB
Marketplace Ads
- Minimum size: 1080 × 1080 pixels (1:1)
- Maximum file size: 30 MB
Right Column Ads (Desktop Only)
- Recommended size: At least 1080 × 1080 pixels
- Aspect ratio: 1:1
Stories Ads
- Recommended size: 1440 × 2560 pixels
- Aspect ratio: 9:16
- Maximum file size: 30 MB
- Design tip: Leave about 14% (250 pixels) at the top and 20% (340 pixels) at the bottom free of text or logos to avoid them being covered by interface elements.
Reels Ads
- Recommended size: 1440 × 2560 pixels
- Aspect ratio: 9:16
- Design tip: Keep roughly 14% of the top, 35% of the bottom, and 6% on each side clear of text or logos so your visuals don’t get cropped or hidden.
Instagram Image Sizes
Instagram is where visuals do the talking. With over two billion users and a design-first layout, every pixel matters. A perfectly sized image not only looks sharp but also helps you stand out in a feed full of eye-catching content.
Instagram Profile Picture Sizes
Your profile picture is small but mighty. It’s what people see before they even click on your page – in search results, Stories, or the comments section. Make sure it’s clear, easy to recognize, and consistent with your brand identity.
- Recommended size: 110 × 110 pixels
- Aspect ratio: 1:1
- File type: JPG or PNG
- Pro Tip: Keep your logo or face centered – Instagram crops profile images into a circle.
Instagram Post Image Sizes
Your feed is the heart of your Instagram presence. It’s where you build your aesthetic, tell your story, and show off your work. But because Instagram supports multiple formats, including square, vertical, and landscape, getting your sizes right is key to keeping your grid looking clean and professional.
- Landscape image: 1080 × 566 pixels (feed) / 1012 × 1350 pixels (grid)
- Vertical image: 1080 × 1350 pixels (feed) / 1012 × 1350 pixels (grid)
- Square image: 1080 × 1080 pixels (feed) / 1012 × 1350 pixels (grid)
- Carousel images: 1080 × 1350 pixels (feed) / 1012 × 1350 pixels (grid)
- Supported aspect ratios: Between 1.91:1 and 4:5 (feed), 3:4 (grid)
- Recommended width: 1080 pixels
- Height range: Between 566 and 1350 pixels
Pro Tip: Vertical (portrait) posts take up more space on a mobile feed — giving you extra visibility without paying for ads.
Instagram Stories Image Sizes
Stories are all about immediacy – full-screen, immersive visuals that grab attention fast. To make sure your Stories look crisp and nothing gets cut off, stick to the right dimensions and safe zones.
- Recommended resolution: 1080 × 1920 pixels
- Safe area: 1080 × 1610 pixels (keep text and logos here)
- Minimum resolution: 150 × 150 pixels
- Aspect ratio: 9:16
- Pro Tip: Leave space at the top and bottom for interface elements like your username and “Send message” bar.
Instagram Reels Image Sizes
Reels are now at the heart of Instagram’s content strategy. They are short, engaging videos designed to reach new audiences and boost discovery. The cover image you choose matters just as much as the video itself. It’s what people see in your feed, on your profile grid, and in the Reels tab. A well-designed cover can be the difference between a scroll-past and a view.
- Recommended size: 1080 × 1920 pixels
- Grid view: 1080 × 1440 pixels
- Aspect ratio: 9:16 (for Reels tab), 3:4 (for grid view)
- Important: You can’t change or edit your cover photo after uploading, so choose carefully before posting.
Pro Tip: When designing your cover, keep key visuals and text toward the center of the frame so they stay visible both on your feed and in your profile grid preview.
Instagram Ads Image Sizes
Running Instagram ads? Getting your image dimensions right helps your visuals display cleanly and keeps your ad creative from being cut off in certain placements.
- Landscape: 1080 × 566 pixels
- Vertical: 1080 × 1350 pixels
- Square: 1440 × 1440 pixels
- Minimum width: 500 pixels
- Minimum height: 400 pixels
- Supported aspect ratios: Anywhere between 1.91:1 and 4:5
Pro Tip: Square or vertical ads generally perform better on mobile, as they take up more screen space and grab attention more easily.
Instagram Stories Ads Image Sizes
Stories ads appear between organic Stories and should feel natural within the experience – full-screen, vertical, and visually striking.
- Recommended size: 1440 × 2560 pixels
- Aspect ratio: 9:16
- Design tip: Keep roughly 14% (250 pixels) of the top and 20% (340 pixels) of the bottom clear of text, logos, or important visuals to prevent them from being covered by interface elements.
Instagram Reels Ads Image Sizes
Just like organic Reels, ad placements use a tall, vertical format, but with even more room to play creatively.
- Recommended size: 1440 × 2560 pixels
- Aspect ratio: 9:16
- Design tip: Leave 14% of the top, 35% of the bottom, and about 6% on each side empty to make sure your text and logos stay visible after cropping.
Pro Tip: Reels ads work best when they blend seamlessly into the user’s feed. Keep them authentic, short, and visually engaging to drive the best results.
TikTok Image Sizes
TikTok has quickly become one of the biggest players in social media, and visuals are everything here. Whether it’s your profile photo, a trending video, or an eye-catching ad, getting your dimensions right helps your content stand out and display properly across devices.
TikTok Profile Image
Your TikTok profile picture is small but significant. It’s your first chance to make an impression when people land on your page or see your comments. For brands, it’s also a great space to show personality through consistent branding or even seasonal campaigns.
- Minimum size: 200 × 200 pixels
- Recommended file types: JPG, GIF, or PNG
- Pro Tip: Keep it clean and recognizable. TikTok profile photos are circular, so center your logo or face for the best visibility.
TikTok Video Size
TikTok is built around vertical, full-screen videos. So, getting this format right is crucial. Posting in the right resolution helps your videos look sharp and professional without black bars or cropping.
- Recommended size: 1080 × 1920 pixels
- Aspect ratio: 9:16 (vertical)
- Note: You can upload videos with other ratios, but TikTok will automatically add black bars to fit the full screen.
Pro Tip: Always shoot or edit in vertical mode – horizontal videos might work elsewhere, but on TikTok, they break the immersive experience.
TikTok Ads Image Sizes
TikTok ads come in a few formats, from vertical video to carousels. Sticking to the correct sizes ensures your creatives look crisp and professional across placements.
- Vertical (recommended): 540 × 960 pixels minimum (9:16)
- Landscape: 960 × 540 pixels minimum (16:9)
- Square: 640 × 640 pixels minimum (1:1)
- Carousel Ads: 1200 × 628 pixels, 640 × 640 pixels, or 720 × 1280 pixels
- Images per carousel: 2 to 35
- Maximum file size: 100 KB
- Profile photo for ads: 98 × 98 pixels (1:1)
- Maximum file size: 50 KB
X (Formerly Twitter) Image Sizes
Now rebranded as X, the platform has evolved from short text updates to a full multimedia experience. With images, videos, and even long-form posts taking center stage, visuals now play a huge role in helping your content stand out in busy feeds. Whether you’re running a personal account or managing a brand profile, getting your image sizes right ensures that your visuals always look sharp and professional.
X Profile Photo
Your profile photo is your main visual identity on X. It’s what people see when they visit your page, view your posts, or come across your profile in recommendations. It appears in several places across the platform, including your home page, followers’ feeds, and the “Who to follow” section.
- Recommended size: 400 × 400 pixels
- Maximum file size: 5 MB
- Supported file types: JPG, GIF, or PNG
- Pro Tip: Use a high-resolution image with minimal background detail. Logos or faces should be centered for better visibility in smaller displays.
X Header Photo
Your header photo stretches across the top of your profile page. It’s like a digital billboard for your brand or personality. Since it’s large and highly visible, use it to make a statement or tell a story about what your account represents.
- Recommended size: 1500 × 500 pixels
- Maximum file size: 5 MB
- Supported file types: JPG, GIF, or PNG
X In-Stream Photo Sizes
Adding images to your posts is one of the easiest ways to increase engagement. X no longer crops standard photos automatically, which means you have more creative freedom with your visuals. However, sticking to standard aspect ratios ensures your content looks clean across devices.
- Landscape image: 1280 × 720 pixels
- Vertical image: 720 × 1280 pixels
- Square image: 720 × 720 pixels
- GIFs: 1280 × 1080 pixels
- Pro Tip: Stick to 4:3 or 16:9 dimensions to avoid unwanted cropping. Tall or unusually wide images might still get trimmed.
X Image Sizes for Ads
X offers a variety of ad formats, from single-image posts to carousels and polls. Using the right dimensions helps your ads display properly and keeps them looking professional across all placements.
- Image ads with app buttons, website buttons, or polls:
- 800 × 418 pixels (1.91:1) or 800 × 800 pixels (1:1)
- Note: Square images in poll ads are cropped to 1.91:1 on mobile timelines.
- Image ads with conversation buttons:
- 800 × 418 pixels (1.91:1)
- Standalone image ads:
- 1200 × 1200 pixels (1:1) or 1200 × 628 pixels (1.91:1)
- Carousel image ads:
- 800 × 418 pixels (1.91:1) or 800 × 800 pixels (1:1)
- All images in a carousel must use the same aspect ratio.
- Collection ads:
- 800 × 800 pixels (1:1), up to 3 MB
Pro Tip: For maximum clarity, use minimal text on images and high-contrast visuals — they perform better in fast-scrolling feeds.
LinkedIn Image Sizes
LinkedIn might be known as the professional network, but visuals play just as big a role here as anywhere else. A well-sized profile or company image helps you look polished, credible, and ready for business. On the other hand, poorly cropped or blurry photos can do the opposite. Just to keep things interesting, LinkedIn uses slightly different image sizes for personal profiles and company pages. Let’s break them down.
LinkedIn Personal Profile Image
Your profile photo is the first thing people notice on your LinkedIn page. It’s what shows up in searches, connection requests, and comments, so it’s worth taking the time to get it right.
- Minimum size: 268 × 268 pixels
- Recommended size: 400 × 400 pixels
- Maximum file size: 3 MB
- File type: JPG or PNG
- Pro Tip: Choose a clear, high-quality headshot with good lighting. Avoid group photos or backgrounds that distract from your face.
LinkedIn Cover Image
Your cover photo (or background banner) sits behind your profile picture at the top of your page. It’s a great opportunity to show off your brand, your work, or even a visual that represents your professional personality.
- Recommended size: 1584 × 396 pixels
- Maximum file size: 8 MB
- File type: JPG or PNG
LinkedIn Company Page Image Sizes
If you manage a business page, LinkedIn gives you several image placements to help shape your company’s visual identity. From the logo to the cover banner and even Life tab images, consistency across all visuals helps build brand recognition.
- Company logo: 400 × 400 pixels
- Page cover image: 1128 × 191 pixels
- Life tab main image: 1128 × 376 pixels
- Life tab custom modules: 502 × 282 pixels
- Life tab company photos: 900 × 600 pixels
Pro Tip: Keep your visuals aligned with your brand colors and tone. Avoid text-heavy designs. Stick with simple, bold visuals – they tend to display best.
LinkedIn Post Image Sizes
For Image Posts
- Square images: 1080 × 1080 pixels (recommended)
- Portrait images: 1920 × 1080 pixels (recommended)
- Link image preview: 1200 × 627 pixels
- File type: JPG or PNG
Pro Tip: Avoid borders or text near the edges. LinkedIn sometimes adjusts cropping slightly on mobile.
LinkedIn Ad Image Sizes
LinkedIn ads come in multiple layouts, and each has its own optimal size. When you use the correct dimensions, you will be confident that your visuals will appear sharp and professional across desktop and mobile placements.
- Landscape ads: 1200 × 628 pixels (recommended)
- Minimum: 640 × 360 pixels
- Maximum: 7680 × 4320 pixels
- Max file size: 5 MB
- Square ads: 1200 × 1200 pixels (recommended)
- Minimum: 360 × 360 pixels
- Maximum: 1200 × 1200 pixels
- Max file size: 5 MB
- Vertical ads (mobile only): 720 × 900 pixels (recommended)
- Minimum: 360 × 640 pixels
- Maximum: 2430 × 4320 pixels
- Max file size: 5 MB
- Carousel ads: 1080 × 1080 pixels
- 2–10 images per ad
- Max file size per image: 10 MB
Pro Tip: Use consistent branding and concise visuals across your ad set. Professional consistency tends to outperform over-designed layouts.
YouTube Image Sizes
With over 2.5 billion monthly users, YouTube is the go-to platform for video content. And when it comes to how a channel is perceived here, visuals play a big part. Starting from your profile image to your video thumbnails, getting the right sizes helps your channel look polished, professional, and ready to attract subscribers. So, let’s see the updated image sizes for the platform:
YouTube Channel Profile Image
Your profile image is the face of your channel. That’s what shows up next to your videos, whether in search results or in comments. To look professional and instantly recognizable, you will need a clean, well-sized image.
- Recommended size: 800 × 800 pixels
- Minimum size: 98 × 98 pixels
- Maximum file size: 4 MB
- File type: PNG or GIF (no animations)
- Pro Tip: Keep it simple. Use your logo or a clear headshot, and remember that profile images appear as circles on most devices.
YouTube Channel Cover Photo
Your channel cover (or “channel art”) stretches across the top of your YouTube page. It’s often the first thing people notice when visiting your channel. That’s why you should do everything possible to make it visually appealing and consistent with your brand.
- Recommended size: 2560 × 1440 pixels
- Minimum size: 2048 × 1152 pixels
- Safe area (for mobile and web): 1546 × 423 pixels — keep key text and logos inside this zone to avoid cropping.
- Maximum file size: 6 MB
- File type: PNG or GIF
YouTube Video Thumbnail Size
Thumbnails are small but powerful. They can make or break your click-through rate. The right size and design ensure your videos look great on all devices and stand out in search results.
- Recommended size: 1280 × 720 pixels
- Minimum width: 640 pixels
- Aspect ratio: 16:9
- Maximum file size: 2 MB
- Pro Tip: Use high-contrast colors, close-up visuals, and readable text. A good thumbnail should make people want to click instantly.
YouTube Podcast Playlist Thumbnail Size
If you’re hosting a podcast on YouTube, your playlist thumbnail acts as your cover art. Think of it as a podcast album cover on streaming platforms. It’s your chance to grab attention and give your show a distinct look.
- Recommended size: 1280 × 1280 pixels
- Aspect ratio: 1:1
- Maximum file size: 10 MB
- File type: PNG or JPG
Pro Tip: Stick with a consistent design for all podcast playlists so listeners can easily recognize your brand at a glance.
Pinterest Image Sizes
Pinterest is all about inspiration, and visuals mean a whole lot here. Whether you’re pinning creative ideas, promoting products, or building your brand, you want to make sure you have the right image sizes so your pins will look clean, eye-catching, and easy to engage with.
Pinterest Profile Image
Your profile picture helps people recognize your brand or personal account at a glance. If you sign up using Facebook or Google, Pinterest will automatically use your photo from there. But you can always upload your own, especially if you want something that fits your brand identity better.
- Recommended size: 280 × 280 pixels
- Maximum file size: 10 MB
- File type: JPG or PNG
- Pro Tip: Use a simple, centered image – like a logo or clear headshot – since it will appear as a circle on your profile.
Pinterest Pin Sizes
Pins are the main focus on Pinterest. Each one is a visual bookmark that can drive traffic, spark inspiration, or showcase your products. While Pinterest limits the width of your pins, there’s no limit on the height, which gives you freedom to create tall, scroll-stopping images.
- Recommended image size: 735 × 1102 pixels
- Aspect ratio: 2:3
- Maximum file size: 20 MB
- File type: JPG, PNG, or GIF
- Note: Pinterest resizes larger images to a width of 238 pixels in feeds while keeping the height proportional.
Pro Tip: Taller pins often get more attention, but make sure they’re designed with purpose. Add value with useful visuals, infographics, or how-tos – not just longer images.
Pinterest Collections Pin Sizes
Collection Pins are a great way to show off multiple products or visuals in one post. They are perfect for brands, mood boards, or campaigns. They feature one large main image on top and several smaller ones beneath it.
- Recommended aspect ratios: 1:1 (square) or 2:3
- Recommended size: 1000 × 1000 pixels or 1000 × 1500 pixels
- Maximum file size: 10 MB
- File type: JPG or PNG
Tips for Collection Pins:
- Appears as one main image above 3-24 smaller ones.
- Smaller images must all share the same aspect ratio.
- Best viewed on mobile devices, where the layout looks cleanest.
- The 1:1 ratio is generally the safest choice.
- If you choose a different aspect ratio, Pinterest crops from the middle, so keep key visuals centered.
- Collection Pins can also be used as ad formats to highlight related products or showcase a full collection.
Snapchat Image Sizes
Snapchat is all about quick, eye-catching visuals. So, having the right image sizes makes your content look crisp across Stories, ads, and your profile. Since users mostly view Snapchat vertically on mobile, sticking to the proper dimensions makes sure your visuals always look professional and engaging.
Snapchat Profile Picture
Your Snapchat profile image is the small visual that represents you or your brand. While it doesn’t dominate the screen, it’s still a key part of your identity, especially for business accounts.
- Minimum size: 320 × 320 pixels
- Maximum file size: 2 MB
- File type: JPG or PNG
Pro Tip: Keep your photo simple and recognizable. Snapchat automatically crops profile images into circles, so center your logo or face for best results.
Snapchat Banner Image
The banner image sits behind your Snapcode and username. It’s a great way to add personality or branding to your profile.
- Recommended size: 375 × 278 pixels
- Upload limit: Up to 375 × 569 pixels (will crop to 375 × 278)
- Maximum file size: 2 MB
- File type: JPG or PNG
Pro Tip: Since Snapchat crops automatically, avoid putting text or key visuals near the edges.
Snapchat Ads Image Sizes
Snapchat ads are designed to be vertical and full-screen, blending naturally into the user experience. Here are the recommended dimensions to ensure your creative stays sharp and immersive.
- Minimum size: 1080 × 1920 pixels
- Aspect ratio: 9:16
- File type: JPEG or PNG
- Maximum file size: 5 MB
Google My Business Image Sizes
For local businesses, Google My Business (GMB) is a digital storefront. The right images can make your listing more appealing, help customers recognize your location, and boost trust when they see real, high-quality visuals. GMB supports three main image types:
- Logo: Your brand’s signature image. It’s great for instant recognition in search results.
- Cover Photo: The main banner that best represents your business or location.
- Business Photos: Additional visuals that show your store, team, products, or the atmosphere customers can expect.
Google My Business Image Guidelines
To make sure your photos display properly across Google Search and Maps, follow these recommended specifications:
- Recommended resolution: 720 × 720 pixels
- Minimum resolution: 250 × 250 pixels
- Maximum file size: 5 MB
- File type: JPG or PNG
Pro Tip: Use bright, high-quality photos that showcase your business authentically. Avoid using heavy filters. Google prefers realistic, well-lit images that help potential visitors feel confident about stopping by.
Threads Image Sizes
Threads has quickly become a popular space for real-time conversations with a more visual twist than traditional text-based platforms. Yes, it may look familiar to Instagram, Threads has its own image requirements that you should understand if you want to stand out on the platform.
Threads Profile Image
Your profile image is your visual identity on Threads. This can be your logo or a headshot. Just make sure it’s clear and easily recognizable because it will be cropped into a circle just like on Instagram.
- Recommended size: 640 × 640 pixels
- Cropping: Circular
- File type: JPG or PNG
Pro Tip: Keep your image simple and centered. Avoid text or small details near the edges, as they may get cut off in the circular crop.
Threads Post Image
Threads allows for flexible image posting, but it’s best to stick within the recommended dimensions to avoid compression or awkward cropping.
- Recommended size: 1440 × 1920 pixels
- Minimum width: 320 pixels
- Maximum width: 1440 pixels
- Native aspect ratio: 3:4
- Acceptable aspect ratios: Between 0.01:1 and 10:1
- Maximum file size: 8 MB
Pro Tip: The 3:4 aspect ratio works best across devices. It keeps your post images clear and proportionate without losing detail.
Bluesky Image Sizes
Bluesky is all about community and conversation, but that doesn’t mean you should neglect visuals here because it can really make your profile stand out. While it’s still evolving, the platform supports standard image formats similar to other social networks.
Bluesky Profile Picture
Your profile photo is the main identifier on Bluesky. It appears next to your posts, replies, and in search results.
- Recommended size: 1000 × 1000 pixels
- Aspect ratio: 1:1 (square)
- Cropping: Circular
- Pro Tip: Keep your subject centered, as the edges will be cropped. Simple, high-contrast images display best.
Bluesky Banner Image
The banner image stretches across the top of your profile, giving you a chance to show off your branding or personality.
- Recommended size: 3000 × 1000 pixels
- Note: Bluesky renders banners differently on desktop and mobile, so always preview it on both before finalizing.
- Pro Tip: Keep the most important text or visuals centered. The sides may get trimmed depending on screen size.
Bluesky Image Post
While Bluesky doesn’t have strict requirements for post images, it automatically scales uploaded visuals so that the longest side is stored at 1000 pixels.
- Recommended dimensions: Longest side at 1000 pixels
- Common aspect ratios: 1:1, 9:16, 3:4, or 4:5
- File type: JPG or PNG
Pro Tip: Stick to standard photo dimensions and avoid overly wide or tall images. This helps your content display consistently across both desktop and mobile feeds.
Final Note
Staying on top of social media image sizes can feel like a full-time job, but it’s one of those small details that makes a big difference. Well-sized visuals keep your content looking sharp, professional, and consistent across every platform. As these dimensions continue to evolve, keeping this guide handy will help you save time, avoid guesswork, and make sure your posts always look their best – wherever you share them.







